Cookie Policy
- Effective Date: January 2026
- Last Updated: January 2026
1. Introduction
This Cookie Policy explains how GenTraceDx Inc. (“GenTraceDx”, “we”, “our”, “us”) uses cookies and similar technologies on our website (“Site”).
It describes what cookies are, why we use them, and how visitors can control them.
By continuing to use our Site, you consent to our use of cookies as described in this policy unless you choose to disable them through your browser settings.
2. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, smartphone) when you visit a website.
They allow the website to:
- Recognize your device
- Maintain essential functionality
- Improve your browsing experience
- Collect usage analytics
Cookies cannot be used to run programs, install software, or access PHI (Personal Health Information).
3. What Types of Cookies We Use
We use four categories of cookies:
A. Strictly Necessary Cookies (Essential)
These are required for the website to function.
Examples include:
- Page navigation
- Security features
- Login session management
- Form submission
- Basic accessibility settings
These cannot be disabled.
2. Performance & Analytics Cookies
Used to improve site function and understand how visitors use our content.
Examples:
- Page load times
- Visitor flow
- Aggregate usage statistics
- Interactions with content
We use anonymous analytics only.
We do not collect or store personal identifiers through analytics.
Tools may include:
- Google Analytics (IP anonymized)
- Privacy-preserving traffic analysis tools
3. Functional Cookies
Used to remember your:
- Preferences
- Language settings
- Media playback choices
- Cookies acceptance or decline status
These improve convenience without collecting personal information.
D. Session Cookies
Temporary cookies that expire when you close your browser.
Used for:
- Session-state management
- Security validation
- Portal navigation
No PHI or clinical data is stored in these cookies.
4. Cookies We Do Not Use
OncoTraceDx does not use:
- Advertising cookies
- Behavioral tracking cookies
- Social media tracking pixels
- Third-party marketing cookies
- Cookies that collect PHI or clinical data
- Cookies that track across non-OncoTraceDx websites
We do not sell or share cookie data.
5. How We Handle PHI and Genomic Data
Genomic data and Personal Health Information (PHI) are never stored in:
- Cookies
- Analytics tools
- Web beacons
- Local storage
- Browser caches
All PHI is stored securely in controlled clinical environments and only accessed through authenticated clinician portals.
Cookies are used strictly for the public-facing Site and standard web operations.
6. How You Can Control Cookies
You can control or disable cookies through:
✔ Browser Settings
Most browsers allow you to:
- Block all cookies
- Block specific categories
- Delete existing cookies
- Set consent preferences
✔ In-Site Cookie Banner (if enabled)
You may choose:
- “Accept All”
- “Decline Non-Essential Cookies”
- “Customize Settings”
Disabling cookies may impact some website features but will not affect your ability to contact us or access essential content.
7. Do Not Track (DNT)
GenTraceDx respects “Do Not Track” signals from browsers when technically feasible.
Some third-party analytics tools may not recognize DNT signals, but all data collected is anonymous and non-personal.
8. Third-Party Services
Some analytics or hosting services may set cookies necessary to deliver:
- Page performance
- Website uptime
- Load balancing
- Security functions
These providers must comply with strict privacy and confidentiality requirements.
We do not allow third-party access to PHI or genetic data.
9. Changes to This Cookie Policy
We may update this policy periodically to reflect:
- Regulatory changes
- Website updates
- New functionality
- Security improvements
The “Last Updated” date will reflect the most recent revision.
10. Contact Information
If you have questions or concerns about cookie usage, please contact us:
GenTraceDx — Privacy Team
Email: privacy@gentrace.com
Phone: XXX-XXX-XXXX